wk
# |
Date |
Topic |
Deliverables |
| 1 |
Jan
08 |
- Introduction,
course overview, expectations, and assignments
- Define stakeholder value propositions
- Deliver effective 3 minute pitches |
.
|
|
Design
successful business models |
| 2 |
Jan
15 |
-
Define and size customer-based segments
- Map environment and identify key stakeholders |
3
minute pitch of value propositions for customers, partners
and investors (version 1) |
| 3 |
Jan
22 |
Profit
formulas and key resources, processes, and values |
.
|
| 4 |
Jan
29 |
Intellectual
property regimes and profiting from technology |
.
|
|
Prepare growth
oriented business plans |
| 5 |
Feb
05 |
-
Elements of a business plan
- Business case for an opportunity |
. |
| 6 |
Feb
12 |
-
Growth strategies
- Grow each source of revenue |
3
minute pitch of value propositions for customers, partners
and investors (version 2) |
|
Winter
break (Feb 16-20)
|
| 7 |
Feb
26 |
-
Collaboration strategy
- Go to market strategy |
.
|
| 8 |
Mar
05 |
Shape
environment to improve position |
10
minute business plan presentation (version 1) |
|
Use theory to
understand the future |
| 9 |
Mar
12 |
-
Overview of management theories
- Importance of theory |
.
|
| 10 |
Mar
19 |
Using
theoretical perspectives on disruptive innovation to make
predictions |
Insights
relevant to business plan assumptions derived from
applying theory (version 1) |
| 11 |
Mar
26 |
Using
theoretical perspectives on innovation diffusion, value
chain evolution, and profit capture to make predictions |
. |
| Apply
to disruptive opportunities |
| 12 |
Apr
02 |
Characteristics
of disruptive value spaces |
Insights
relevant to business plan assumptions derived from
applying theory (version 2) |
| 13 |
Apr
09 |
Lessons
learned |
10
minute business plan presentation (version 2);
room ME3380
All
final reports are due
Final exam questions posted |
| .
|
Apr
16 |
.
|
Final
exam is due |
