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REQUIRED
READINGS
All required reading and other
course resources are available on-line, either on the public
Internet, through the electronic databases of the Carleton
University Library, or posted to the TIM
LMS.
Additional assigned reading will
be announced during class.
Articles
Anderson, J.C., Narus,
J.A. & Van Rossum, W. 2006.
Customer value propositions in business markets.
Harvard Business Review, 84(3): 90-99.
Gans, J.S., & Stern, S. 2003. The
product market and the market for "ideas":
commercialization strategies for technology entrepreneurs.
Research Policy, 32: 333-350.
Johnson, M.W.,
Christensen, C.M. & Kagermann, H.
2008. Reinventing
your business model. Harvard
Business Review, 86(12): 50-56.
Teece, D.J. 1986. Profiting from
technological innovation: implications for integration,
collaboration, licensing, and public policy. Research Policy,
15: 285-305.
Websites
PriceWaterhouseCoopers
[www.pwc.com] - Vision to Reality: Tools and Techniques
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Developing a Business Plan;
Sample Plan; Executive Summary Template
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Financial Models: Generic
Financial Model, Service Financial Model
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The Technology Entrepreneur's
Guidebook: Entrepreneurship, A Sensible Approach to Writing
a Good Business Plan, Raising Venture Capital, Managing
Explosive Growth in Technology Companies, Choosing an Exit
Strategy
QuickMBA
[www.quickmba.com/strategy] - Strategic Management
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Porter's 5 Forces
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Competitive Advantage
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Vertical Integration
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Horizontal Integration
Video files
Christensen,
C.M. (2002). The
Innovation Economy: How Technology Is Transforming Existing
Industries and Creating New Ones, http://mitworld.mit.edu/video/108/
Christensen, C.M. (2004b). Strategies
for Creating Innovation-Driven Growth, Demo, http://www.innosight.com/strategies_growth.htm
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Three segments of this
multimedia CDROM are available on-line at no charge.
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2D: Disruption in the steel industry – Part 1
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2E: Disruption in the steel industry – Part 1
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3C: New market disruption – Transistors
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Select “View a demo” to
open a new window with a demo version of this product
(Macromedia Flash Player required), and follow the on-screen
instructions to view these three segments.
Henderson, R. (2005) Standards and
Strategy: Competing in Increasingly Open Worlds, http://mitworld.mit.edu/video/274/
NON-REQUIRED
REFERENCES
Books
The following
books provide more information or alternative treatments of
specific course topics:
Bhide, Amar V.
(2003). The
Origin and Evolution of New Business.
Oxford University Press.
Brandenburger,
Adam M. and Barry J. Nalebuff (1997).
Co-opetition: A Revolutionary Mindset that Combines
Competition and Cooperation.
Currency.
Christensen,
Clayton M. (2003). The Innovator's Dilemma: The Revolutionary
Book that Will Change the Way You Do Business (reprint
edition), Collins.
Christensen, C.M. and Raynor, M.E.
(2003). The Innovator's Solution: Creating and Sustaining
Successful Growth, Harvard Business School Press.
Christensen,
Clayton M., Scott D. Anthony and Erik A. Roth (2004).
Seeing What’s Next: Using Theory to Predict Industry
Change, Harvard Business School Press.
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One
copy is held on two-hour reserve at the circulation desk of
the Carleton library. The
call number is HD30.28
.C54 2004.
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Chapter
10, “Breaking the Wire: The Future of
Telecommunications”, is available for sale separately as an electronic
download from Harvard
Business Online.
Doyle, Denzil
(2003). Making
Technology Happen. Doyletech
Corporation.
Mintzberg,
Henry, Bruce Ahlstrand and Joseph Lampel (1998).
Strategy Safari: A Guided Tour Through the Wilds of
Strategic Management. Free press.
Tiffany, Paul
and Steven D. Peterson (2004). Business Plans for Dummies (Second
Edition). IDG Books.
Tracy, John A.
(1999). How to Read a Financial Report, 5th edition, John
Wiley & Sons.
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